Amazon PPC Campaign Specialist
3 days ago
Amazon Marketplace Growth Manager
As a seasoned professional, you will be responsible for planning and executing Amazon PPC campaigns to drive product visibility and sales.
Main Responsibilities:
- Plan and create Amazon advertising campaigns to meet product goals and objectives.
- Conduct in-depth keyword research, bid management, and ACoS/ROAS tuning to maximize returns.
- Create and optimize product listings with compelling titles, bullet points, and backend keywords.
- Monitor and maintain inventory health, pricing strategies, and overall catalog accuracy.
- Collaborate with creative teams for infographics, banners, and Amazon storefront enhancements.
- Track and report campaign performance, providing actionable insights for growth.
- Stay ahead of Amazon algorithm updates and competitor moves.
- Manage additional marketplaces and ensure operational requirements are met.
Qualifications:
- 4+ years' experience in Amazon PPC advertising and marketplace operations for D2C or multi-brand sellers.
- Strong knowledge of Seller Central, Vendor Central, and Amazon Advertising Console.
- Proficiency in ad optimization and marketplace tools.
- Proven success in managing ad budgets with measurable results.
- Excellent analytical, communication, and cross-functional collaboration skills.
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