Digital Email Specialist

4 hours ago

Bengaluru, Karnataka, India beBeeEmail Full time ₹ 1,20,00,000 - ₹ 2,50,00,000
Email Campaign Manager Job Overview
We are seeking a highly skilled Email Marketing Specialist to join our team. The ideal candidate will have a strong passion for email marketing campaigns, hands-on expertise in Oracle Responsys / Oracle Unity / Oracle Infinity IQ, and advanced SQL skills.

The successful candidate will be responsible for managing end-to-end campaign execution, including setup, targeting, rollout, reporting, and optimization. This will involve building, launching, and optimizing email campaigns across Oracle platforms, creating and managing customer workflows, segmentation, and targeting strategies, and developing insights from complex data sets to present actionable recommendations to internal teams and clients.

Key responsibilities include:
  • Manage end-to-end campaign execution.
  • Build, launch, and optimize email campaigns.
  • Create and manage customer workflows, segmentation, and targeting strategies.
  • Develop insights from complex data sets.
  • Write and optimize SQL queries using advanced PL/SQL concepts.

Required qualifications include 4+ years of hands-on experience designing and managing email campaigns using Oracle Responsys, strong experience in Oracle Unity CDP implementation, experience in developing BI reports with Oracle Infinity IQ, proven track record in hyper-personalization and A/B testing campaigns, proficient in SQL / PL-SQL with expertise in writing complex queries and performance optimization, and strong Excel skills (Pivot Tables, advanced data analysis).

Benefits of this role include the opportunity to work closely with email, digital marketing, and client teams, with a collaborative and dynamic work environment that encourages professional growth and development.

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