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Chief Marketing Strategist

3 weeks ago

Bharatpur, Rajasthan, India beBeeMarketing Full time ₹ 1,80,00,000 - ₹ 2,20,00,000

Job Opportunity:

We are seeking a highly skilled and experienced marketer to lead our inbound marketing efforts.

This role is pivotal in driving brand awareness, generating qualified leads, and supporting revenue growth in the U.S. market.

  • Inbound Marketing Strategy: Develop and execute comprehensive inbound marketing strategies to attract and convert high-quality leads through content marketing, SEO, email campaigns, and social media.
  • Content Development: Collaborate with content creators to produce engaging and informative content that addresses the needs of our target audience.
  • SEO Optimization: Implement SEO best practices to improve organic search rankings and drive traffic to our website.
  • Campaign Management: Plan and manage multi-channel marketing campaigns, ensuring alignment with sales objectives and tracking performance metrics.
  • Market Research: Conduct thorough market analysis to understand customer needs, industry trends, and competitive landscape, informing marketing strategies and positioning.
  • Lead Nurturing: Develop and manage lead nurturing programs to move prospects through the sales funnel effectively.

Qualifications:

  • Experience: 5–8 years of marketing experience in B2B SaaS companies, with a focus on the U.S. market.
  • Strong understanding of SEO, content marketing, and lead generation strategies.
  • Proficiency in marketing automation tools and CRM systems.
  • Excellent analytical skills to measure and report on campaign performance.