Digital Marketing Strategist

8 hours ago

Bharatpur, Rajasthan, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 15,00,000
Job Title: Digital Marketing StrategistWe are seeking a skilled Digital Marketing Strategist to drive our online presence and achieve business objectives. As a key member of our team, you will be responsible for managing paid advertising campaigns on Meta Ads Manager and Google Ads accounts.The ideal candidate will have expertise in search engine marketing (SEM), targeting high-intent keywords, and maintaining high-quality scores.Key Responsibilities:
  • Paid Campaign Management: Plan, execute, and optimize paid advertising campaigns to achieve business objectives.
  • Performance Analysis: Monitor key metrics such as CTR, CPA, ROAS, and conversion rates to ensure optimal spending efficiency and maximize ROI.
  • Analytics & Tracking: Use Google Analytics and Google Tag Manager to track campaign performance and user behavior.
  • Remarketing & Lead Nurturing: Develop and implement remarketing strategies to re-engage existing leads and improve conversion rates.
  • Local SEO & Competitor Research: Enhance local visibility by optimizing Google My Business listings and tracking their performance.
  • Lead Quality & Funnel Optimization: Monitor and analyze lead quality to ensure alignment with business goals.
  • Team Leadership: Lead a team of marketing professionals and assign tasks to achieve successful campaign execution.
About the Role:

We are looking for a creative and results-driven individual who can develop and implement effective digital marketing strategies to drive business growth. If you have experience in digital marketing and are passionate about staying up-to-date with the latest trends and best practices, we encourage you to apply.

You will work closely with our cross-functional teams to identify opportunities for growth and develop strategies to capitalize on them. You will also be responsible for analyzing campaign performance and making data-driven decisions to optimize campaign spend and improve ROI.

In addition to your technical skills and knowledge, you should be a strong communicator and team player who is able to build relationships with colleagues across different departments and levels of the organization.

We offer a competitive salary and benefits package, as well as opportunities for professional development and growth.

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