Visionary Marketing Leader

22 hours ago

Cochin, Kerala, India beBeeMarketing Full time ₹ 1,20,00,000 - ₹ 2,00,00,000
Marketing Head Role

The ideal candidate will be responsible for developing and executing a comprehensive marketing strategy aligned with business objectives. They will analyze market trends, customer segments, and evolving market dynamics to inform strategic decisions.

The Marketing Head will work closely with the Business Head to sustain high-volume brands, develop a robust secondary brand portfolio, and enhance profitability. This role involves scanning the market for potential therapeutic opportunities, identifying high-potential candidates, and maximizing the current product portfolio through strategic line extensions.

Key Responsibilities:

  • Develop and execute a robust marketing strategy.
  • Analyze market trends and customer segments.
  • Recommend entry into new therapies and specialties.
  • Implement innovative marketing strategies and tactics.
  • Sustain and grow established brands and line extensions.

Required Skills:

  • Strong analytical and strategic thinking abilities.
  • Leadership and team management skills.
  • Excellent communication and interpersonal skills.

Preferred Skills:

  • Experience in managing large portfolios across therapy areas.
  • Deep understanding of market dynamics and customer segmentation.

About the Company

We foster a culture of collaboration, integrity, and excellence. Our mission is to enhance the quality of life through innovative and affordable medicines.

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