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1 day ago
We are an AI-powered procurement platform making procurement faster, more profitable and less chaotic for companies building India's next wave of infrastructure.
About the RoleAs a Growth Strategist, you will drive demand generation and pre-sales efforts across buyer and seller segments. This role is ideal for someone who thrives in high-ownership environments and loves experimenting for measurable growth outcomes.
Key Responsibilities- Manage content & outreach for founders and brand
- Drive SEO-focused content using AI tools and freelancers
- Plan and run webinars, events and referral programs
- Build tools, campaigns and lead magnets for traffic generation
- Optimize website CTAs, forms and AI landing pages
- Improve lead quality with automation and enrichment
- Maintain CRM hygiene and nurture sequences via WhatsApp/email
- Run outbound campaigns via WhatsApp, email and calls
- Qualify and pass high-intent leads to sales with context
- Support seller onboarding and sales enablement with decks and materials
- 1–3 years in marketing, pre-sales or GTM roles
- Strong written communication and outreach copywriting skills
- Hands-on with Canva/Figma, spreadsheets, automation tools
- Comfort with AI tools like ChatGPT, Jasper, Notion AI
- Proactive problem solver, eager to learn industrial buyer/seller workflows
- High ownership in shaping our growth engine
- Direct collaboration with the founder
- Path to leadership across GTM functions
- Flexible outcome-focused work culture
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