Strategic Sales and Marketing Director

16 hours ago

Pune, Maharashtra, India beBeeEcommerce Full time ₹ 1,50,00,000 - ₹ 2,50,00,000
Senior E-commerce Advertising Lead">

 

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At our organization, we're on a mission to redefine the standards of pet care. Our team is fueled by a fusion of groundbreaking research and genuine compassion, all aimed at enhancing the lives of our cherished companions.

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We believe that pets are more than just animals – they're treasured family members. That's why we pour our hearts into every product, ensuring it meets the highest standards of quality and care.

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Bark Out Loud, our direct-to-consumer brand, is dedicated to spreading joy and vitality to pets everywhere. With our meticulously crafted line-up of premium products, including nutritious food, irresistible treats, effective skincare, and vital supplements, we aim to be every pet parent's trusted partner in creating happier, healthier pets.

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Our ideal candidate will be responsible for developing and executing high-impact e-commerce advertising campaigns across various platforms. This includes driving revenue growth, optimizing ad performance, and developing data-driven strategies to enhance brand visibility and sales.

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Key Responsibilities:

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  • Develop and execute e-commerce advertising campaigns across multiple platforms.">
  • Lead a team of advertising specialists, ensuring effective campaign management, optimization, and performance tracking.">
  • Monitor key metrics such as ROI, ROAS, CPC, CTR, and conversion rates to improve ad efficiency.">
  • Identify new growth opportunities, emerging trends, and innovative strategies to scale ad revenues.">
  • Collaborate with cross-functional teams to align advertising efforts with business goals.">
  • Build and maintain strong relationships with platform partners and stakeholders.">
  • Prepare and present performance reports, insights, and recommendations to senior management.">
  • Manage listings on third-party marketplaces.">
  • Ensure compliance with marketplace policies and guidelines.">
  • Coordinate with inventory and logistics teams to ensure product availability and timely order fulfilment.">
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Requirements:

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  • ">
  • Proven track record of leading and scaling e-commerce advertising campaigns.">
  • Expertise in PPC advertising across platforms.">
  • Strong analytical skills with experience using tools like Amazon DSP and Meta Ads Manager.">
  • Excellent leadership, communication, and decision-making abilities.">
  • Ability to thrive in a fast-paced environment.">
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