
Data Driven Influencer Marketing Specialist
2 days ago
About the Role:
- We are seeking a highly skilled data analyst to join our influencer marketing team.
The ideal candidate will be responsible for collecting, cleaning and analysing large datasets across social media platforms and campaign reports.
This role involves measuring ROI, understanding audience impact and guiding creative and strategic influencer decisions.
Key Responsibilities:
- Collect, clean and analyse influencer campaign data from multiple sources (Instagram, YouTube, TikTok, X, Meta Business Suite and third-party tools).
- Prepare visually appealing presentations reflecting data, insights and analytics.
- Identify high-performing influencers and trends across platforms to optimise future campaigns.
- Work closely with strategy, account management and creative teams to provide insights that shape influencer selection and content direction.
- Conduct competitive benchmarking and market analysis for influencer marketing campaigns.
- Provide post-campaign analysis with clear storytelling (data – insights – recommendations).
- Interact with clients and influencers daily.
Requirements:
- Bachelor's degree in any relevant field.
- 0-2 years of experience in influencer marketing, digital marketing or media analytics.
- Excellent skills in MSExcel, MSPowerpoint and presentation skills.
- Familiarity with influencer marketing tools.
- Excellent communication and data storytelling skills.
- Strong attention to detail and ability to work with multiple stakeholders.
We offer a fast-paced environment and opportunities to work with big brands.
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