Digital Marketing Specialist

3 weeks ago


Chennai, Tamil Nadu, India myGwork Full time

This role is an exciting opportunity to join Amazon, a leading inclusive employer and member of myGwork – the largest global platform for the LGBTQ+ business community. As a Digital Marketing Associate, you will play a crucial part in improving content visibility through marketing operations.

The primary responsibility of this position involves performing marketing operations to enhance content visibility. To excel in this role, candidates should have knowledge of digital marketing platforms and performance tracking mechanisms. They must be able to quickly understand marketing tools and operation workflow tools.

Key skills required for this role include the ability to continuously adapt and learn new features of the program, as well as improve acumen to quickly edit and fix contents. Candidates must follow editing SOPs to spot/catch errors in the content. Additionally, they need to perform content quality checks to qualify user experience for content viewing (flow and format quality).

Candidates will also use software tools for quality audits, content editing, and data capture. The associate will need to be aware of operations metrics such as productivity (Number of titles processed per hour), quality (defect %age) and delivery/latency SLA. The associate will be measured on their compliance to these Metrics, SLA requirements, QA guidelines, team and personal goals.

A team player with good communication skills and a professional demeanor is essential for this role. In addition, the associate should have attention to detail and be able to provide status reports, communicate relevant information, and escalate when needed.

This role requires a graduate degree with exposure to MS Office and comfort with numbers. The ideal candidate will have analytical knowledge to solve basic mathematical and logical problems, knowledge of Excel (Basic excel knowledge and logics), and the ability to communicate effectively (Read, Write, Speak).

PREFERRED QUALIFICATIONS:
- Ability to meet deadlines in a fast-paced work environment driven by complex software systems and processes
- Self-starter, good team player
- Strong attention to detail in editing content and deep dive and identify root causes of issues
- Good at problem-solving, data analysis, and troubleshooting issues related to content editing
- Good interpersonal skills to manage ongoing relationships with software teams and inter-operations teams
- Working knowledge of XML standards would be an added advantage
- Knowledge of or experience in the publishing industry is a big plus
- Should be able to write SQL queries.
Earn $60,000 - $80,000 per year



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