
Digital Marketing Campaign Specialist
1 week ago
Drive Results in Digital Marketing
We're a remote-first organization connecting top talent with innovative businesses. As part of our mission, we find and introduce skilled professionals to businesses worldwide. Our current clients specialize in marketing, mental health, and fintech.
Role Overview
This is a full-time, fully remote role (US hours: 3 pm - 12 am IST). We offer a salary range of ₹13L - ₹17L per year.
About the Job
We're seeking a humble, driven Paid Social Manager to join our client's team. In this client-facing role, you'll be responsible for end-to-end management of multiple client accounts, driving performance through strategic campaign optimization while building strong client relationships. You will focus primarily on serving eCommerce clients across various platforms including Google, Meta, TikTok, and Amazon.
Key Responsibilities
- Manage 5-7 paid media client accounts, communicating effectively with clients
- Ideate, manage and optimize e-commerce digital marketing campaigns across multiple platforms (Google, Meta, TikTok, Amazon) to drive traffic, engagement, sales, and ROAS
- Develop effective audience targeting strategies within platform limitations
- Strategically manage client budgets and align marketing efforts with product launches, promotions, and seasonal campaigns
- Demonstrate a deep understanding of clients' business positioning and provide creative recommendations aligned with industry best practices
- Maintain, troubleshoot, and analyze data insights (CPC, CTR, CPA, ROAS, LTV, conversion rate) to ensure campaigns meet or exceed targets
- Build insightful reports with actionable insights for clients
- Expand to new, innovative platforms when relevant
What We Offer
- Freedom to work remotely
- 28 days of annual leave (including your local public holidays)
- Health and well-being allowance
- Annual learning and development allowance
- Remote work setup allowance
- We're constantly improving our benefits and would like to understand from our early team members what matters the most to them.
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