Director of Customer Acquisition

4 days ago


Mumbai, Maharashtra, India beBeeMobility Full time US$ 60,000 - US$ 75,000
Drive Mobility Growth

We are seeking a skilled Assistant Manager - Sales to lead our customer acquisition and engagement processes. This is an exciting opportunity for someone with a passion for driving business growth and developing high-performing sales teams.

As an Assistant Manager - Sales, you will be responsible for overseeing the end-to-end onboarding experience, optimizing sales strategies, training new team members, and collaborating with cross-functional departments to enhance customer satisfaction.

Key Responsibilities:
  • Deliver exceptional in-person support to drivers during the customer acquisition and onboarding stages of their lifecycle
  • Walk drivers through the onboarding process and provide them with the tools they need to succeed
  • Promote our brand, mission, and values to driver customers
  • Help build a strong brand identity and get drivers excited about our services
  • Stay up-to-date on our policies and procedures
  • Register new drivers and review their information to ensure compliance with our standards
  • Accurately describe our product features and benefits to drivers
  • Ensure all onboarded drivers are transferred to our Fleet account
  • Resolve driver-related issues before onboarding them to the platform
  • Work with our City Fleet Manager to build harmonious relations between drivers
  • Build a driver funnel dashboard to track new driver acquisition across various channels
  • Manage driver referral and incentive schemes
  • Manage driver agency relationships to ensure they meet company KPIs
  • Select best-in-class partners for technical testing and training as required
Requirements:
  • Bachelor's degree in any field (e.g., sales, marketing, operations)
  • Minimum 4 years of experience in operations, supply chain, logistics, or marketplace experience in the mobility or tech industry
  • Excellent communication skills
  • Excellent interpersonal and presentation skills with the ability to communicate effectively with others at all levels of the organization and externally
  • Customer service-centric approach
  • Basic administration skills
  • Ability to work independently with little or no supervision
  • Ability to work in a fast-paced environment

What You Will Achieve:

  • Sign up X number of drivers daily with security deposit
  • 75% conversion from lead generation to conversion with security deposit
  • First trip to first month trip target mapped to performance matrix
  • Executive to Driver Partner knowledge transfer about our products monitored and evaluated basis DP first few weeks of performance
  • New channels for driver sourcing
  • Building a strong driver funnel to refill leakage, churn, and drive retention
  • Driver Incentive structure - tier basis

Who You Will Be Working With:

Directly reporting to our City Manager and closely working with our Operations Team


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