Marketing Insight Specialist

2 weeks ago

Gurgaon Rural, India beBeeMarketing Full time ₹ 20,00,000 - ₹ 25,00,000

We are seeking a Marketing Insight Specialist to join our international marketing team. In this role, you will support our field marketing operations across multiple regions – including the Americas, UK/I, FRBLX, Central Europe, and International Business – delivering insightful reports and identifying trends that shape campaign success.

Your responsibilities will include implementing and managing end-to-end reporting of regional marketing campaigns – from Inquiry to MQL, pipeline, and closed/won stages. You will partner with regional field marketing directors and other stakeholders to deliver consistent, accurate, and actionable reporting.

You will drive a data-driven mindset within the marketing team, championing insight-led decisions. This will involve providing strategic recommendations based on campaign performance analysis. Additionally, you will identify anomalies in pipeline behavior and reporting; perform root cause analysis and develop long-term solutions.

You will also support the continuous improvement and standardization of marketing reporting processes, tools, and lead flow. Furthermore, you will generate timely reports and dashboards that support marketing strategy and performance tracking. Ensuring adherence to Regional Marketing SOPs is essential for maintaining operational excellence.

Requirements
  • Around 4–5 years of experience in a marketing reporting, data analysis, or similar role.
  • Strong expertise in marketing analytics and data visualization tools (experience with Tableau or Power BI a plus).
  • Proficient with Salesforce CRM – this is essential.
  • Familiarity with marketing automation tools such as Eloqua, Marketo, or similar platforms.
  • Excellent analytical, organizational, and project management skills.
  • Strong communication skills – able to turn complex data into clear insights for stakeholders at all levels.
  • A proactive mindset with a strong attention to detail and process improvement.

We encourage applications from all suitable applicants, regardless of background. We believe diversity brings benefits to our customers, our business, and our people so we are committed to being an inclusive employer.

What We Offer
  • Flexible Work: Embrace a hybrid work model blending office and remote setup for a balanced lifestyle.
  • Endless Learning: Access global opportunities for growth through our online learning platform.
  • Inclusive Community: Join diverse communities and engage in our Philanthropy program.
  • Comprehensive Rewards: Enjoy competitive Total Rewards covering wellness, work/life balance, and more, including a generous referral scheme.
  • Caring for Wellbeing: Access our employee assistance program for mental health support.

We will consider any reasonable modifications to the interview process. If you require any assistance with the application process, please contact us.

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