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Strategic Influencer Marketing Specialist

2 weeks ago

Salem, Tamil Nadu, India beBeeInfluencer Full time ₹ 10,00,000 - ₹ 12,00,000
Key Influencer Marketing Position

This is a fantastic opportunity to drive our influencer marketing campaigns forward.

  • Campaign Planning and Execution:
    • Develop comprehensive influencer marketing strategies aligned with business goals and target audiences.
    • Plan and execute end-to-end influencer marketing campaigns across various digital platforms.
  • Influencer Identification and Partnerships:
    • Identify, onboard, and manage influencers, content creators, and brand ambassadors across relevant social media channels.
    • Nurture long-term relationships with influencers to ensure consistent brand representation.
  • Content Creation and Coordination:
    • Collaborate with influencers and internal teams to create high-quality, engaging, and brand-aligned content.
    • Ensure timely and impactful delivery of influencer-driven campaigns.
  • Performance Analysis and Optimization:
    • Monitor and analyze campaign performance metrics, including engagement, reach, ROI, and brand sentiment.
    • Optimize campaigns based on insights and trends for continuous improvement.
  • Budget Management:
    • Effectively plan and manage the influencer marketing budget to maximize ROI.
  • Industry Trend Analysis:
    • Stay updated on industry trends, emerging platforms, and influencer marketing best practices.
    • Provide recommendations to maintain a competitive edge.

Required Skills and Qualifications:

  • Results-Driven: Focus on delivering results with a strong ability to meet and exceed campaign objectives.
  • Outgoing and Extroverted: Confidently engage with influencers, build relationships, and enjoy networking.
  • Trend-Oriented: Proactively identify and act on new trends, social media platforms, and influencer ecosystems.
  • Proactive with Digital Media: Actively seek collaborations and stay hands-on with outreach tools and campaign analytics tools.
  • Fluent in English: Strong communication skills to engage with diverse influencers and teams effectively.

Requirements:

  • Experience: 3-5 years of experience in influencer marketing, social media, or digital marketing.
  • Education: Bachelor's degree in Marketing, Communications, or a related field.

Our Company Culture:

We are a dynamic company that brings together imagination and innovation to deliver unique experiences to our audience.

The selected candidate will be working in a vibrant office environment surrounded by passionate individuals who share a common goal - to make a difference in the world of entertainment.