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Business Growth Strategist
2 weeks ago
Job Opportunity:
Market Growth Specialist
We are looking for an experienced Market Growth Specialist to join our team. In this role, you will be responsible for developing and implementing market research strategies to drive business growth.
The ideal candidate will have a strong background in market analysis and research, with experience in gathering and qualifying leads. You will work closely with cross-functional teams to develop targeted lists and messaging to drive opportunities and prospecting activities.
Responsibilities:
- Research and Qualification: Gather market intelligence from public and private data sources, qualify and score inbound leads to identify key companies and personas.
- Prospecting and Engagement: Monitor public information sources, develop personalized strategies for using email, social media, and other channels to engage prospects.
- Account Intelligence: Follow up on marketing campaigns, create and maintain account intelligence briefs for Sales and Account Managers.
- Cross-Functional Collaboration: Work with teammates and partners to develop targeted lists, call and email strategies, and messaging to drive opportunities and prospecting activities.
Requirements:
- 2-6 years of experience in Market Development, Business Development, or similar roles.
- Ability to effectively research, qualify, and react to leads and business opportunities.
- BA/BS or equivalent graduation education.
- Experience with Salesforce.com, Marketo, or similar applications.
- Excellent knowledge of MS Office (Outlook, Word, PowerPoint, and Excel).
- Precise, professional communication style through both written and verbal channels.
- Professional, empathetic manner capable of managing time and prioritizing tasks effectively with autonomy.
- Proven experience working closely with cross-functional teams.
- Ability to work in a fast-paced international start-up environment.
