Marketing Business Growth Specialist
7 days ago
Grow Your Staff is a leading provider of offshore talent solutions, founded in 2017. We have 150+ employees working with us and cater to clients from 18 different industries.
The ideal candidate will be instrumental in driving client acquisition and business growth. Leveraging Account-Based Marketing (ABM) strategies and advanced digital tools, their focus will be on outreach and inbound lead generation through email marketing, Sales Navigator, and social media.
Key Responsibilities:
- Design and execute impactful marketing outreach campaigns across email, social media platforms, and LinkedIn.
- Utilize Sales Navigator for targeted prospecting and lead generation.
- Write persuasive cold email content, messages, and social media posts tailored to different client segments.
- Develop and implement ABM strategies to engage high-value accounts.
- Customize marketing materials and outreach tactics based on account-specific insights.
- Nurture leads through personalized follow-ups and effective communication.
- Conduct A/B testing on subject lines, email content, and audience segmentation to maximize engagement.
- Prepare and share weekly reports to assess outreach performance and inform decision-making.
Requirements:
- Hold a Bachelor's degree in any discipline.
- Demonstrate excellent communication skills and a high level of proficiency in English.
- Show familiarity with writing effective cold call scripts and email/Sales pitches.
- Exhibit expertise in utilizing email, Twitter, and email marketing platforms.
- Display a proactive attitude towards learning diverse tools for lead generation through cold calling and email marketing.
- Preferably, possess 2+ years of outreach experience, with a focus on cold calling and lead generation, although newcomers with proven abilities are encouraged to apply.
This is a full-time remote position. The salary range is approximately $48,000 - $72,000 per year.
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