
Social Media Manager
2 days ago
The manager responsible for social media strategy and content is embedded with the content team to oversee storytelling and content distribution on various platforms.
This role involves adapting global strategies to local market conditions, managing daily posting and scheduling on multiple platforms, mastering editorial voice and tone, selecting engaging content, and executing best-in-class social storytelling.
Key Responsibilities:- Develop and execute local social media strategies aligned with global objectives.
- Manage and schedule content on Instagram, Facebook, X, Pinterest, Threads, and WhatsApp.
- Ensure consistency in editorial voice and tone across platforms.
- Select and use imagery and visual content that engages audiences.
- Execute comprehensive social storytelling, collaborating with internal teams.
- Work with the global social storytelling team to create compelling stories for Vogue India accounts.
- Integrate with Content/Edit and guide teams daily on story positioning.
- Build and foster communities on social platforms.
- Plan, design, and implement successful social strategies for key events and campaigns.
- Manage collaborations with internal brands and external partners.
- Report on content performance and present insights to stakeholders.
- At least 3 years of experience in social media management.
- Strong writing skills for captions, headlines, and visual storytelling.
- Proven ability to drive engagement through visual storytelling.
- Strong editorial judgement and community management skills.
- Excellent organisational skills and attention to detail.
- Ability to synthesise and communicate information quickly.
- Must complete an edit test.
- Experience with video editing and asset creation.
- Able to work flexible hours.
- Experience in audience development strategies for video and audio.
- Ability to clearly articulate and present to colleagues and management.
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