Social Media Strategist

1 day ago

Nashik, Maharashtra, India beBeeInnovator Full time ₹ 15,00,000 - ₹ 25,00,000
Senior Social Media Manager Role

Established in 2004, we are the world's first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40+ countries and counting.

Our unique model drives creativity and efficiency, allowing us to deliver tailored solutions that resonate deeply with audiences. Our AI technology enhances efficiency, sparks creativity, and drives insightful decision-making, empowering our teams to produce innovative and impactful results.

Key Responsibilities:

  • Briefing and working with agency partners to align, develop and ensure deliverables are being completed on time as per plan.
  • Developing Go To Market strategies for Shorts social marketing activations including owned and operated social and the social of allied partners (talent, labels, partners etc) to drive business, marketing and social goals.
  • Working closely with external partners to align plans and ensure deliverables are delivered and executed smoothly.
  • Helping inform internal teams of key trends and/or brand crisis situations on social media that can impact the business.
  • Inform and sometimes implement paid media to drive reach.
  • Community Management with a focus on identifying engagement opportunities and driving conversations between brand and users.

Requirements:

  • Ownership of Social Marketing mandate overlooking social Go-To-Market strategy and influencer campaign management.
  • Comfortable working with data and numbers while also knowing the pulse of great content that works for social media audiences.
  • Ensuring agency execution is in line with the marketing brief while maintaining brand and partner guidelines and mandates.
  • Good working relationships with influencer agencies, talent management agencies and content creators.

Benefits:

  • Great communication and presentation skills to represent the work well in forums with key stakeholders.
  • Great team player.

What Sets Us Apart:

  • Experimentative and dynamic mindset.
  • Analyzing successes, failures, learnings and way forward on initiatives and experiments.
  • Continuous optimization of influencer plans based on feedback, learnings and results.
  • Proactiveness and willingness to run robust experiments to optimize influencer marketing plans which inform future marketing strategies.
  • Innovation: Ensuring brand's social is at the crux of topicality in the Indian social media ecosystem.
  • Passion for and inquisitive about AI and new technologies.
  • Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical.

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