Digital User Growth Manager

20 hours ago


Delhi, Delhi, India beBeeAcquisition Full time ₹ 20,00,000 - ₹ 25,00,000

Job Role:

User Acquisition Specialist
  • Develop and execute campaign strategies across Meta, Google Adwords, and Apple Search Ads to drive user acquisition.
  • Create and manage new campaigns, optimize existing ones for maximum ROI.
  • Build a robust content library by uploading high-quality creative assets.
  • Design and communicate performance reports to stakeholders.
  • Analyze campaign metrics based on key performance indicators (KPIs) such as ROAS and LTV.
  • Collaborate with the design team to develop engaging ad creatives.
  • Work with engineering teams to ensure accurate attribution and reporting.
  • Lead analytics and tracking implementation tasks.
  • Mentor junior team members and provide guidance on campaign strategies.
  • Cross-functional collaboration with marketing, creative, analytics, and product teams.
  • Oversee day-to-day UA operations, ensuring timely deliverables with high quality.
Requirements:
  • 5+ years of relevant experience in user acquisition, preferably in mobile games.
  • Demonstrated leadership skills, including mentoring and guiding team members.
  • Ambitious mindset with ability to adapt and scale user acquisition efforts efficiently.


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