
Business Development Specialist
17 hours ago
Market Development Representative
About the Role- We are seeking a skilled professional to gather market intelligence and research customer and prospect accounts.
- The ideal candidate will have 2-6 years of experience in market development, business development or similar roles.
- The successful candidate will qualify and score inbound leads to identify key companies and personas for maximum campaign effectiveness.
- This role requires monitoring public information sources to enhance prospecting effectiveness.
- Develop personalized strategies to engage prospects via email, social media and other channels.
- Follow up on marketing campaigns to create account intelligence briefs for sales teams.
- Leverage teammates to develop targeted lists and messaging to drive opportunities and prospecting activities.
- Engage with functions such as Business Management, Marketing, and Sales to understand business priorities.
- BA/BS or equivalent graduation education.
- Excellent knowledge of MS Office (Outlook, Word, PowerPoint, and Excel).
- Precise, professional communication style through both written and verbal channels.
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