Digital Performance Strategist

1 day ago

Nagpur, Maharashtra, India beBeeMarketing Full time ₹ 10,00,000 - ₹ 15,00,000

Gabit is an integrated health and wellness platform with a mission to enable everyone to live healthier and longer. Its philosophy is rooted in the interconnectedness of health, offering science-backed solutions leveraging key pillars of health and wellness - nutrition, fitness, sleep, mental wellness, and skincare.

It offers personalised nutrition and fitness programs to achieve health goals like weight loss and manage chronic conditions. Along with fitness wearables and science-backed skincare products, it helps users upgrade their health.

About this role:

You will be involved in expanding our digital footprint, utilizing performance marketing strategies to achieve and exceed targeted objectives. You will utilize expertise in Amazon Ads and other e-commerce platforms to optimize campaigns, maximize ROI, and drive quality traffic and conversions globally.

What your day would look like:

  • Develop strategic advertising campaigns tailored to business objectives and target audience
  • Conduct thorough keyword and audience research to identify opportunities for campaign optimization
  • Set up, manage, and optimize Amazon ads campaigns across domestic and international platforms
  • Monitor campaign performance metrics and adjust strategies accordingly to meet or exceed KPIs
  • Analyze campaign performance data using Analytics and reporting tools
  • Generate reports outlining key findings and actionable recommendations for continuous improvement

To succeed in this position, you should have:

  • Bachelor's degree in Marketing, Advertising, Business, or a related field with at least 2 years of relevant work experience
  • In-depth knowledge of Amazon ads, including campaign setup and optimization techniques
  • Proficiency in data analysis tools such as Google Analytics or similar platforms
  • Excellent communication and collaboration skills, working effectively across teams and stakeholders

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