Digital Marketing Specialist

2 weeks ago

Indore, Madhya Pradesh, India Pix Brand Pvt ltd Full time
Job Title: Digital Marketing Specialist - Backlinking Expert

We are seeking a highly skilled Digital Marketing Specialist to join our team at Pix Brand Pvt Ltd. As a Backlinking Expert, you will be responsible for building high-quality backlinks to improve our website's domain authority and search engine rankings.

Key Responsibilities:

  • Research and identify potential backlink opportunities on relevant and authoritative websites.
  • Reach out to bloggers, influencers, and webmasters to acquire backlinks through outreach efforts, guest posting, and collaborations.
  • Monitor backlink profiles to ensure the quality and relevance of acquired links.
  • Submit websites to online directories, forums, and industry-related resources for backlink generation.
  • Assist in content creation for link-building efforts, such as crafting outreach emails or suggesting topics for guest posts.
  • Track and report on backlink performance, including the number of backlinks acquired, their impact on search rankings, and overall domain authority growth.
  • Stay updated on backlinking trends and strategies, ensuring compliance with Google's link-building guidelines.
  • Collaborate with the SEO team to align backlinking strategies with broader SEO goals and initiatives.
  • Disavow harmful or spammy links, ensuring the backlink profile remains clean and beneficial to SEO performance.
  • Utilize SEO tools, such as Ahrefs, Moz, SEMrush, to identify link-building opportunities and analyze the effectiveness of ongoing efforts.

Requirements:

  • Basic understanding of SEO principles, with a focus on backlinking and off-page SEO techniques.
  • Proficiency in backlink research and outreach, with some experience in email outreach and negotiation.
  • Familiarity with SEO tools, such as Ahrefs, SEMrush, Moz, or Google Search Console.
  • Strong organizational and time management skills, capable of managing multiple outreach campaigns at once.
  • Effective written communication skills, especially in crafting professional outreach emails and pitches.
  • Detail-oriented mindset, with a focus on building high-quality, relevant backlinks.
  • Knowledge of SEO guidelines related to link-building, including Google's best practices for acquiring links.
  • Ability to work collaboratively with the SEO team, content creators, and external partners to achieve shared goals.
  • Eagerness to learn and adapt, staying up-to-date on the latest trends and algorithm updates related to link-building.

About Pix Brand Pvt Ltd:

Pix Brand Pvt Ltd is a leading digital marketing agency dedicated to providing innovative solutions to businesses. We are committed to delivering high-quality services that drive results and exceed expectations.

What We Offer:

We offer a dynamic and supportive work environment, opportunities for growth and development, and a competitive salary and benefits package.

How to Apply:

If you are a motivated and talented individual with a passion for digital marketing, please submit your application, including your resume and a cover letter, to [insert contact information].

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