Digital Marketing Specialist
4 weeks ago
About the Role:
The Digital Marketing Specialist will be responsible for developing and executing digital marketing campaigns across various channels, including search engines, social media, email, and display advertising. They will analyze campaign performance, optimize strategies, and generate reports to help the marketing team make data-driven decisions.
Key Responsibilities:
- Campaign Development: Develop and execute digital marketing campaigns across various channels, including search engines, social media, email, and display advertising.
- Keyword Research: Conduct keyword research and optimize website content for search engines to improve search engine rankings and drive organic traffic.
- Social Media Management: Manage social media platforms, including content creation and community management, to engage with customers and build brand awareness.
- Email Marketing: Create and optimize email marketing campaigns to nurture leads and drive conversions.
- Analytics and Optimization: Monitor and analyze campaign performance using analytics tools, identify opportunities for optimization, and implement A/B testing to improve campaign effectiveness.
- Reporting and Insights: Generate reports and provide insights to the marketing team to help inform data-driven decisions.
About Us:
We are FestiGift, a dynamic and innovative company looking for a talented Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will have the opportunity to work on a variety of projects and campaigns, and contribute to the growth and success of our company.
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