Establish Strong Consumer Brands

2 weeks ago

Ahmedabad, Gujarat, India beBeeBranding Full time US$ 80,000 - US$ 1,20,000
Job Title: Brand Manager

We are seeking a dynamic and creative Brand Manager to lead and strengthen our brand presence.

  • Key Responsibilities:
  • Brand Strategy & Development

    Define, develop, and execute the brand vision, positioning, and messaging. Ensure alignment of brand identity across all channels and markets. Conduct market research, competitor analysis, and consumer insights to guide brand strategy.

  • Marketing & Campaigns

    Plan and oversee integrated marketing campaigns across digital, social, print, and PR channels. Collaborate with creative, digital, and media teams to ensure impactful campaign execution. Content & Communication Ensure all content, advertising, and communication reflect brand guidelines and tone of voice. Work closely with PR and social media teams to manage brand reputation. Develop partnerships, sponsorships, and collaborations to enhance brand visibility.

  • Product & Innovation

    Partner with product, sales, and design teams to align product development with brand goals. Contribute to product launches, packaging design, and customer experience enhancements.

  • Performance & Reporting

    Monitor brand health metrics, awareness, and engagement. Provide regular reporting to senior management on brand performance and growth opportunities.

Requirements:
  • Bachelor's or master's degree in marketing, Business Administration, or related field.
  • 5+ years of experience in brand management, marketing, or related roles.
  • Proven experience in building and growing strong consumer brands.
  • Strong understanding of digital marketing, social media, and market research.
  • Excellent communication, leadership, and project management skills.
  • Creative mindset with analytical ability to evaluate campaign success.
Preferred Skills:
  • Experience in international markets or multi-brand management.
  • Knowledge of latest marketing technologies and digital trends.

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