Senior Technical SEO Strategist

2 days ago


Noida, Uttar Pradesh, India Republic World Full time
Job Title : Senior Technical SEO Strategist

Company: Republic Media Network

Location: Noida, India

Salary Range: ₹1,200,000 - ₹1,800,000 per annum

About the Role

We are seeking a highly skilled Senior Technical SEO Strategist to join our team at Republic Media Network. As a key member of our digital marketing team, you will be responsible for developing and implementing technical SEO strategies that drive traffic and engagement to our website.

In this role, you will work closely with our development team to ensure that our website is optimized for search engines, improve user experience, and increase conversions.

Key Responsibilities
  • Conduct comprehensive site audits to identify areas of improvement for technical SEO, including site architecture, page speed, mobile optimization, and crawlability.
  • Develop and implement strategies to optimize website infrastructure for better indexing and ranking by search engines.
  • Monitor and resolve issues related to robots.txt, XML sitemaps, and canonicalization.
  • Work with developers to improve Core Web Vitals metrics (LCP, FID, CLS) and ensure scalability and performance under high traffic conditions.
  • Conduct keyword research and analysis to identify high-value keywords for news-related searches.
  • Help prioritize SEO efforts based on keyword research and trends in the news cycle.
  • Optimize on-page SEO elements, including titles, meta descriptions, headers, and URL structures.
  • Implement structured data (Schema.org) to enhance rich snippets, such as news articles, events, and how-to guides.
  • Ensure proper usage of AMP (Accelerated Mobile Pages) for news content.
  • Monitor and analyze site performance using SEO tools (Google Search Console, SEMrush, Screaming Frog, etc.) and provide monthly performance reports with actionable insights and recommendations.
Requirements
  • Proven experience as a Technical SEO Specialist or similar role, ideally within the news or media industry.
  • Strong technical SEO skills, including experience with site audits, on-page optimization, XML sitemaps, robots.txt, and canonical tags.
  • Proficiency in SEO tools such as Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, or similar.
  • Experience working with content management systems (CMS) like WordPress, Drupal, or custom-built platforms.
  • Familiarity with Core Web Vitals and mobile-first design principles.
  • Knowledge of structured data and implementing Schema Markup (especially NewsArticle schema).
  • Familiarity with AMP (Accelerated Mobile Pages) and optimizing content for mobile-first experiences.
  • Experience with version control systems like Git and collaboration tools such as JIRA or Trello.
  • Strong understanding of SEO performance metrics, keyword research, and analytics.

Benefits include:

  • A competitive salary range of ₹1,200,000 - ₹1,800,000 per annum.
  • Ongoing training and professional development opportunities.
  • A dynamic and supportive work environment.
  • The opportunity to work with a leading news organization.

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