SEO Strategist

1 day ago


Noida, Uttar Pradesh, India Appy Pie Full time

We are seeking an experienced SEO Strategist to join our team at Appy Pie. The successful candidate will be responsible for developing and implementing advanced search engine optimization strategies to improve organic search rankings, drive website traffic, and enhance user experience.

Key Responsibilities:

  • Develop comprehensive SEO strategies to boost organic traffic and search engine rankings
  • Conduct thorough technical SEO audits and implement fixes to improve website performance, crawlability, and indexing
  • Optimize website content, meta tags, headings, URLs, and internal linking structures for maximum search visibility
  • Perform detailed keyword research to identify high-value keywords and opportunities for content optimization
  • Work closely with the content team to ensure SEO best practices are integrated into content creation and promotion
  • Monitor, analyse, and report on SEO performance using tools like Google Analytics, Google Search Console, and other SEO platforms
  • Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices
  • Conduct competitor analysis to identify strengths, weaknesses, and opportunities for improvement
  • Improve website architecture and navigation to enhance user experience and search engine accessibility

Qualifications:

  • 4-5 years of hands-on SEO experience, with a strong focus on technical and on-page SEO
  • Proficiency in technical SEO, including site audits, schema markup, site speed optimization, and mobile optimization
  • Expertise in using SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, Moz, and Screaming Frog
  • Strong skills in on-page optimization, including keyword research, content optimization, and internal linking
  • Able to analyse data and provide actionable insights to improve SEO performance
  • Excellent verbal and written communication skills
  • Strong attention to detail and the ability to manage multiple projects simultaneously

Compensation:

We offer a competitive salary range of $80,000 - $110,000 per year, depending on experience and qualifications.


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