Strategic Brand Ambassador for IT Services
22 hours ago
About the Role
Movate is seeking a highly skilled Strategic Brand Ambassador for IT Services to drive positive media coverage and build strong stakeholder relationships. The ideal candidate will have exceptional communication skills, a strong understanding of IT services, and expertise in crafting compelling narratives.
Key Responsibilities
- PR Strategy: Develop and implement IT services-focused PR strategies to amplify Movate's brand and offerings, with a special focus on the US market.
- Content Creation: Write and distribute press releases, media pitches, and business content tailored to global audiences.
- Media Relations: Build and maintain relationships with journalists, media outlets, and influencers, particularly within the US market.
- Awards Submissions: Strategically draft and submit entries for IT services and customer experience awards to boost Movate's global reputation.
- Insights and Reporting: Monitor and analyze media coverage, providing actionable insights to leadership, including market-specific reports.
- Media Engagement: Handle media inquiries and prepare spokespersons for interviews, ensuring relevance to the US audience.
- Crisis Communication: Manage and mitigate crisis communications with consistent and transparent messaging tailored for a global audience.
Requirements
- Exceptional Communication: Superior written and verbal communication skills (samples of write-ups required).
- Tech-Savvy: Strong understanding of IT services and ability to create technology-focused content.
- Proven Expertise: Track record of successful PR campaigns and media coverage, especially in the US (references needed).
- Market Knowledge: In-depth understanding of US PR market dynamics, media landscape, and audience preferences.
- Digital Tools: Proficiency in digital PR tools and platforms; hands-on experience with GenAI tools for PR and content creation.
- Team Dynamics: Collaborative, proactive, and self-motivated with the ability to work under pressure and meet tight deadlines.
Qualifications
- Education: Bachelor's degree in Public Relations, Communications, Journalism, or a related field. Engineering background will have an added advantage.
- Experience: 1-2 years in PR, media relations, or a similar role, with demonstrable experience in the US PR market and business content writing.
Estimated Salary: ₹1,200,000 - ₹1,800,000 per annum based on industry standards and location.
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