Director of Corporate Identity

3 days ago


Thoothukudi, Tamil Nadu, India beBeeBranding Full time ₹ 9,00,000 - ₹ 12,00,000
Senior Branding Director

The Senior Branding Director will oversee the development and execution of a comprehensive branding strategy to position the institution's brand across various stakeholders.

Key Responsibilities:
  • Develop and execute a robust branding strategy that aligns with institutional goals.
  • Maintain consistency of brand identity across all channels, including digital, print, and events.
  • Enhance brand recognition and equity within the education ecosystem.
  • Build and maintain strong relationships with media, influencers, and industry bodies.
  • Write compelling press releases, articles, and speeches for leadership.
  • Manage media coverage, crisis communication, and institutional reputation.
  • Drive brand presence on social media platforms and leverage analytics for continuous improvement.
  • Oversee content strategy, storytelling, and digital campaigns to enhance engagement.
  • Organize branding events, conferences, and community outreach initiatives.
  • Ensure institutional visibility at national and international forums.
  • Communicate effectively with internal teams, alumni, and external partners to drive brand alignment.


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