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Senior Digital Marketing Strategist

1 month ago

Chennai, Tamil Nadu, India Celexsa Technologies Full time
Job Title: Senior Digital Marketing Strategist

About the Role:

Celexsa Technologies is seeking a highly skilled Senior Digital Marketing Strategist to lead our digital marketing efforts and drive business growth. As a key member of our marketing team, you will be responsible for developing and executing comprehensive digital marketing strategies that align with our business objectives.

Key Responsibilities:

  • Develop and implement digital marketing strategies to drive website traffic, engagement, and conversion.
  • Manage and optimize our website architecture, URL structures, and content to improve search engine rankings and user experience.
  • Stay up-to-date with the latest digital marketing trends, tools, and technologies to ensure our marketing efforts remain effective and efficient.
  • Collaborate with cross-functional teams to develop and execute integrated marketing campaigns that drive business results.
  • Monitor and analyze website traffic, engagement metrics, and conversion rates to inform marketing strategy and optimize campaign performance.
  • Develop and manage social media strategies and digital marketing campaigns to engage with our target audience and build brand awareness.
  • Write and optimize content for our website and social media channels to drive engagement and conversion.
  • Manage and optimize our email marketing campaigns to drive conversions and revenue growth.
  • Conduct competitor analysis and market research to stay ahead of the competition and identify new opportunities for growth.
  • Develop and manage our digital marketing budget to ensure effective use of resources and maximize return on investment.

Requirements:

  • 5+ years of experience in digital marketing, with a focus on SEO, content marketing, and social media.
  • Proven track record of developing and executing successful digital marketing strategies that drive business growth.
  • Strong understanding of search engine algorithms and best practices for SEO.
  • Excellent writing and communication skills, with the ability to create compelling content that drives engagement and conversion.
  • Ability to work collaboratively with cross-functional teams to develop and execute integrated marketing campaigns.
  • Strong analytical and problem-solving skills, with the ability to analyze data and make informed decisions.
  • Experience with digital marketing tools and technologies, including Google Analytics, Google Ads, and social media management platforms.

What We Offer:

Celexsa Technologies offers a competitive salary and benefits package, as well as opportunities for professional growth and development. If you are a motivated and experienced digital marketing professional looking for a new challenge, we encourage you to apply for this exciting opportunity.