Digital Marketing Strategist

4 weeks ago

Chennai, Tamil Nadu, India Talent Corner Full time

Digital Marketing Strategist

About Talent Corner

Talent Corner is a technology-driven membership program for professionals, offering priority access to industry events, training, and networking opportunities. We are a dynamic and innovative company, always looking for ways to improve and expand our services.

We are seeking a Digital Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing online marketing strategies to drive brand awareness, customer engagement, and sales. You will utilize various digital channels and tools to achieve marketing goals.

Key Responsibilities
Develop and execute digital marketing strategies: Create and implement comprehensive digital marketing plans, including SEO, SEM, Social Media, Email Marketing, Content Marketing, and online advertising campaigns.
Content Creation: Generate engaging and relevant content for websites, blogs, social media, and email campaigns to attract and retain a target audience.
Search Engine Optimization (SEO): Optimize website content to improve organic search rankings and drive traffic to the website.
Paid Advertising: Paid campaigns using all modern tools to generate measurable leads and business from all kinds of digital platforms.
Social Media Management: Maintain and grow the company's presence on various social media platforms, create and schedule posts, and engage with the audience.
Email Marketing: Develop and execute email marketing campaigns, segment email lists, and analyze campaign performance.
Analytics and Reporting: Monitor and analyze key performance metrics, such as website traffic, conversion rates, and ROI. Use data to refine and improve marketing strategies.

Qualification:

  • A Bachelor's Degree in Visual Communication, and Certification in Digital Marketing or similar.
  • A minimum of 3 years' experience in digital marketing or a related field.
  • Proficiency in digital marketing software and analytics tools (e.g., Google Analytics, Hubspot, SEM Rush).
  • Strong written and verbal communication.
  • Creative thinking and the ability to adapt to changing trends.
  • Proven experience in digital marketing, business with a strong understanding of digital marketing channels and tools.
  • Positive attitude and deadline-driven.

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