Innovative Marketing Strategist

3 days ago

Hubli, Karnataka, India beBeeCommunications Full time ₹ 2,00,00,000 - ₹ 2,50,00,000
Job Title

Creative Communications Specialist

About the Role

We are seeking a skilled and innovative Creative Communications Specialist to join our team. In this role, you will be responsible for developing and implementing effective marketing communications strategies that drive business objectives.

You will have the opportunity to contribute to the development of innovative marketing communications activities, ensuring alignment with global and local communication strategies, standards, and guidelines.

This is an excellent chance to showcase your expertise in marketing communications and make a significant impact on our organization's success.

Main Responsibilities:

  • Selecting relevant marketing communications tools, adapting, translating, and implementing as required to support sales initiatives and achieve business objectives.
  • Developing the marketing communication strategy and maintaining the positive image of the company and its brand and value proposition in the minds of customers.
  • Adapting and developing promotional activities using events, fairs, online communication campaigns, print media, and other communications vehicles to promote products, systems, and services across the lifecycle.
  • Researching, identifying, and selecting external marketing communications service providers.
  • Stimulating lead generation through advertising, sponsorship, and other promotional activities.
  • Ensuring sound communication across multiple and appropriate trade media in line with the ABB communications framework to extend the company's visibility.

Qualifications:

To be successful in this role, you will need to possess:

  • Any Graduate with background in marketing communication.
  • Experience in campaign management and managing social media channels.
  • Performs competence assessments and continuous skill upgrades.
  • Strategy, planning, and stakeholder management skills.
  • Video editing and Adobe and Sharepoint skills are a plus.

Why Join Us?

We offer a dynamic and challenging work environment that fosters growth and development. As a valued member of our team, you will have access to:

  • A comprehensive range of integrated automation, electrical, and digital systems and services for customers in the process, hybrid, and maritime industries.
  • Deep domain knowledge in each end market, helping to optimize productivity, energy efficiency, sustainability, and safety of industrial processes and operations.
  • A collaborative and inclusive culture that values diversity and promotes equal opportunities.
  • The opportunity to make a meaningful contribution to our organization's success and shape the future of our industry.

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