Senior Digital Marketing Executive

23 hours ago

Kolkata, West Bengal, India beBeeMarketing Full time ₹ 2,40,000 - ₹ 3,00,000
Job Description:

We are seeking a highly skilled and motivated individual to oversee the marketing department, drive brand awareness, and ensure the successful execution of marketing campaigns.

The ideal candidate will have excellent communication and leadership skills, with a proven track record in developing and implementing successful marketing strategies & using AI.

Key Responsibilities:

  • Develop and Implement Marketing Strategies: Design and execute comprehensive marketing plans to achieve company objectives and drive growth.
  • Content Creation for brands as per their customer segment requirement
  • Team Leadership: Lead and mentor the marketing team, fostering a collaborative and creative work environment.
  • Campaign Management: Oversee the planning, development, and execution of marketing campaigns across various channels (digital, print, social media, etc.).
  • Market Research: Conduct market research to identify trends, customer needs, and competitive landscape.
  • Brand Management: Maintain and enhance the company's brand identity, ensuring consistent messaging across all marketing materials.
Required Skills and Qualifications:
  • Education: Bachelor's degree in Marketing, Business Administration, or related field. Master's degree preferred.
  • Skills:
  • Exceptional AI usage Skills
  • Exceptional communication skills, both written and verbal.
  • Strong leadership and team management abilities.
  • Proficiency in digital marketing platforms and tools.
  • Analytical mindset with the ability to interpret data and derive actionable insights.
  • Creative thinking and problem-solving skills.
  • Excellent organizational and project management skills.
Benefits:
  • Competitive salary and benefits package.
  • Opportunity to work in a dynamic and innovative environment.
  • Professional development and career advancement opportunities.
  • Supportive and inclusive company culture.

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