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Digital Analyst
2 weeks ago
We are seeking a highly motivated and strategic Marketing Analytics Specialist to drive our global consumer sentiment analytics platform.
The ideal candidate will have a strong background in data science, with expertise in NLP and AI. They will be responsible for building scalable, explainable, and accurate data science models using these technologies.
The successful candidate will own and manage data science workflows, including data ingestion, cleaning, modeling, tuning, and interpretation. They will also apply and fine-tune NLP techniques for sentiment analysis, aspect extraction, multi-lingual translation, and topic modeling.
Key responsibilities include integrating multiple datasets and data types (structured and unstructured) to improve model robustness and drive more insightful outputs. Additionally, the specialist will oversee the deployment of models into production, ensuring integration with existing systems and infrastructure.
Requirements:
- Bachelor's/Master's degree in Data Science, Computer Science, Statistics, Engineering, or equivalent.
- 8+ years in data science with a focus on NLP and consumer analytics.
- Experience working with unstructured data, especially from social media, forums, or customer reviews.
- Prior exposure to end-to-end model deployment and integration with BI tools like Power BI.
- IT Skills required: Python, SQL, R, ML/DL frameworks (TensorFlow, Scikit-learn, SpaCy, HuggingFace), Experience with APIs, Familiarity with cloud environments (Azure preferred), Knowledge of Power BI integration and data pipelines.
In return, you can expect a dynamic work environment that offers opportunities for growth and development. We value innovation and creativity, and we encourage our employees to think outside the box and push the boundaries of what is possible.
