Market Expansion Specialist

2 days ago


Anand, Gujarat, India beBeeCountryLeader Full time ₹ 40,00,000 - ₹ 50,00,000
Job Description

Establish Marico's Business in Malaysia and meet Revenue & Profit Objectives.

  • Devising and implementing country-brand strategy in existing/new markets.
Main Responsibilities
  • Key FPR for marketing led activities for identified brands in Malaysia and Singapore.
  • Managing distribution alliances between Marico and respective country partners.
  • Drive Excellence in Trade marketing, S&D, Category Initiatives & Sales Commercial, and sales forecasting.
  • Meeting business performance targets.
Additional Responsibilities
  • Execution of new launches.
  • Brand building & Activation of identified brands for Malaysia and Singapore.
  • Developing and executing Marketing programs through liaisoning with agencies and cross-functional teams.
  • Benchmark competition pricing / branding and maintain repository of all data.
  • Leading a diverse international team.
  • Settlement of distributor/trade/customer claims within specified timeframes.
  • All company related communication to associates in Malaysia and Singapore.


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