Drive Marketing Growth

17 hours ago

Chennai, Tamil Nadu, India beBeeGrowth Full time ₹ 60,00,000 - ₹ 1,00,00,000
Marketing Growth Specialist

About this role: We are looking for a skilled Marketing Growth Specialist to lead paid media campaigns across various digital platforms. The ideal candidate will have a proven track record of driving ROI-focused campaigns, optimizing ad spends, and scaling marketing channels.

Key Responsibilities:
  • Plan, execute, and optimize paid campaigns on Google Ads, Meta Ads Manager, and other platforms.
  • Monitor KPIs such as CPC, CPA, CTR, ROAS, and provide regular performance reports.
  • Conduct keyword research, competitor analysis, and audience segmentation for better targeting.
  • Collaborate with designers and content teams to create high-performing ad creatives and landing pages.
  • Continuously run A/B testing for creatives, copies, and targeting strategies.
Required Skills:
  • Strong expertise in Google Ads (Search, Display, YouTube), Meta Ads, and
  • Proficiency in campaign optimization and conversion tracking (Google Analytics, Tag Manager, Pixel setup).
  • Strong analytical skills with the ability to interpret data and make performance-driven decisions.
  • Knowledge of SEO basics to align paid and organic strategies.
  • Excellent communication and presentation skills.

The ideal candidate will have at least 3+ years of experience in marketing growth, with a strong track record of driving ROI growth and campaign optimization. They must be comfortable working with multiple digital platforms, including Google Ads, Meta Ads, and . Strong analytical and problem-solving skills are essential, as well as excellent communication and collaboration skills.

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