Digital Marketing Director

2 days ago

Mangalore, Karnataka, India beBeePerformance Full time ₹ 60,00,000 - ₹ 1,20,00,000

About the Role:

We are seeking a seasoned Marketing Leader with 5-8 years of experience to lead and optimize performance marketing initiatives across multiple channels.

This role will be responsible for developing, executing, and managing paid marketing campaigns with the goal of driving user acquisition, maximizing return on investment (ROI), and scaling customer base growth.

  • B2B SaaS marketing expertise is essential, with a deep understanding of SaaS sales cycles, customer lifetime value (CLV), and the need for ongoing user retention.
  • Develop and execute performance marketing strategies across various digital channels to drive customer acquisition and revenue growth.
  • Lead the creation and management of paid campaigns across multiple platforms, ensuring alignment with business objectives and key performance indicators (KPIs).

Key Responsibilities:

  • Paid media strategy and campaign execution
  • Analytics and campaign optimization
  • Performance marketing strategy development
  • Campaign execution and management
  • Return on investment (ROI) maximization

Required Skills:

  • Paid media expertise
  • Analytics and data-driven decision making
  • Marketing automation and technology stack knowledge
  • Cross-functional collaboration and leadership
  • Strategic planning and execution

Benefits:

This role offers a unique opportunity to leverage your marketing expertise and drive significant business growth. As a senior marketer, you will have the autonomy to develop and execute innovative marketing strategies that drive real results.

We are committed to creating a collaborative and dynamic work environment that fosters creativity, innovation, and continuous learning.

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