Digital Marketing Strategy Manager

1 week ago


Bengaluru, Karnataka, India DaMENSCH Full time

About DaMENSCH

We are a leading direct-to-consumer brand in the men's essential wear space based out of Bangalore.

Our mission is to revolutionize the e-commerce industry with innovative designs.

We prioritize our employees' personal growth, creating a diverse community where individuals from all walks of life can interact and grow together.

Our work environment values individual accountability, cross-collaboration, and transparency. We believe in collaborative hours and flexible work arrangements.

In addition to a competitive salary, we offer regular one-on-ones for feedback, comprehensive leave and health insurance policies, and frequent team outings and engagements.

Job Role Overview

This role requires deep execution skills, vendor management, and understanding of operations costs.

  • Execute marketing campaigns across various offline channels.
  • Plan and execute events, exhibitions, and in-store promotions to increase footfall and sales.
  • Collaborate with vendors and agencies to ensure timely and smooth execution of marketing activities.
  • Monitor and manage spends and procure materials at best prices.
  • Conduct market research to understand target audience and market trends.
  • Analyze market trends, customer behavior, and competitor activities to identify opportunities.
Key Responsibilities
  • Develop and implement effective digital marketing strategies.
  • Manage and execute event and exhibition plans.
  • Oversee vendor relationships and procurement processes.
  • Optimize operational costs and improve efficiency.
  • Stay up-to-date with market trends and competitor analysis.

The estimated salary range for this role is ₹80,000 - ₹1,20,000 per month, depending on experience and qualifications.



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