Digital Marketing Strategy Manager
1 week ago
About DaMENSCH
We are a leading direct-to-consumer brand in the men's essential wear space based out of Bangalore.
Our mission is to revolutionize the e-commerce industry with innovative designs.
We prioritize our employees' personal growth, creating a diverse community where individuals from all walks of life can interact and grow together.
Our work environment values individual accountability, cross-collaboration, and transparency. We believe in collaborative hours and flexible work arrangements.
In addition to a competitive salary, we offer regular one-on-ones for feedback, comprehensive leave and health insurance policies, and frequent team outings and engagements.
Job Role OverviewThis role requires deep execution skills, vendor management, and understanding of operations costs.
- Execute marketing campaigns across various offline channels.
- Plan and execute events, exhibitions, and in-store promotions to increase footfall and sales.
- Collaborate with vendors and agencies to ensure timely and smooth execution of marketing activities.
- Monitor and manage spends and procure materials at best prices.
- Conduct market research to understand target audience and market trends.
- Analyze market trends, customer behavior, and competitor activities to identify opportunities.
- Develop and implement effective digital marketing strategies.
- Manage and execute event and exhibition plans.
- Oversee vendor relationships and procurement processes.
- Optimize operational costs and improve efficiency.
- Stay up-to-date with market trends and competitor analysis.
The estimated salary range for this role is ₹80,000 - ₹1,20,000 per month, depending on experience and qualifications.
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