Digital Marketing Strategy Director

5 hours ago


Bengaluru, Karnataka, India Brick & Bolt Full time
Job Overview

Brick & Bolt is seeking an experienced Digital Marketing Strategy Director to drive the planning, execution, and optimization of key marketing initiatives. This role focuses on managing complex, cross-functional marketing projects, ensuring alignment with business goals, timelines, and budgets.

About You
  • Bachelor's degree in Marketing, Business, Communications, or a related field from top-tier colleges.
  • 3+ years of experience in Digital marketing, program management, or a related role.
  • Proficiency in marketing platforms such as Google Ads, HubSpot, or Salesforce.
  • Analytical mindset with expertise in tools like Google Analytics and Excel.
Key Responsibilities
  1. Develop and manage comprehensive marketing program plans, including goals, timelines, budgets, and deliverables.
  2. Coordinate with cross-functional teams (creative, digital, product, sales, etc.) to execute campaigns effectively.
  3. Oversee multi-channel marketing campaigns (digital, social, email, events, etc.).
  4. Ensure consistency in messaging and branding across all marketing initiatives.
  5. Partner with leadership and stakeholders to identify priorities and align program goals.
  6. Act as a central point of contact for all marketing program-related activities.
  7. Monitor key performance metrics (KPIs) to assess program effectiveness.
  8. Create detailed reports and presentations for stakeholders, highlighting successes and areas for improvement.
  9. Identify gaps and inefficiencies in marketing processes and recommend improvements.
  10. Standardize workflows to streamline marketing operations.
  11. Manage budgets effectively to maximize ROI.
Salary

$120,000 - $150,000 per year, depending on experience.

Benefits
  • Competitive salary range.
  • Bonuses based on performance.
  • Comprehensive health insurance.
  • Retirement plan matching.
  • Generous PTO policy.


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