Senior Performance Marketing- D2C

3 days ago

Najafgarh, Delhi, India Wesolveforyou Full time

WeSolveForYou is a dynamic team of strategy-driven professionals dedicated to helping businesses achieve exponential sales growth. Through our Omni Channel approach, we diversify online and offline channels, optimize sales strategies, and position products effectively for target customers. Our services encompass brand presence enhancement, sales boost via Omni Channel strategies, sales strategy optimization, cost reduction in marketing and sales, and strategic product positioning.

Key Responsibilities:

  • Performance marketer with a proven track record in building, managing, executing/overseeing, and strategizing performance marketing campaigns from scratch, resulting in consistent revenue growth.
  • Build and maintain strong relationships with D2C clients, acting as the point of contact for all account-related matters.
  • Understand clients' business objectives, marketing strategies, and performance goals to develop tailored solutions and strategies.
  • Expertise in scaling campaigns across various platforms like Instagram, Facebook and Google to maximize reach and impact.
  • Monitor and analyze campaign performance metrics, including ROI, CTR, conversion rates, and customer acquisition costs.
  • Identify trends, insights, and areas for optimization, and proactively implement strategies to improve campaign performance and drive results.
  • Lead and mentor a team of performance marketing professionals, providing guidance, support, and feedback to ensure the team meets and exceeds client expectations.
  • Collaborate with cross-functional teams such as creative, analytics, and tech to execute integrated campaigns and initiatives.:
  • Communicate effectively with clients, providing regular updates, performance reports, and strategic recommendations.
  • Develop and execute strategic marketing plans aligned with clients' objectives, budget constraints, and industry trends.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • 4+ years of experience in Performance Marketing with a focus on D2C clients. Previous experience working with a Digital Marketing Agency is highly desirable.
  • Proven track record of successfully managing client accounts, driving results, and exceeding targets.
  • Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions.
  • Excellent communication, presentation, and interpersonal skills.
  • Experience in team leadership, coaching, and development.
  • Proficiency in marketing analytics tools such as Google Analytics, Facebook Ads Manager, etc.

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