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Marketing Associate

2 months ago

mumbai, India SAR Logistics (AKA SAR Transport) Full time

About SAR Transport:


SAR is one of the leading Logistics companies in India in the supply chain and logistics industry on the international level. SAR Logistics is 500+ people strong and one of its kind on the national and international level in the logistics domain. The annual turnover of the group company is estimated at around INR 1200 Cr+. The organization has been working continuously to provide customer satisfaction to its clients by providing various services and offers to its loyal customers who are working in the same domain. Reliability and years of experience have made the company stand where it is now.


Job Description:

As a Marketing Associate, you will be responsible to help different teams at SAR Transport with intelligence on all accounts SAR Transport. You will also be responsible for end-to-end execution of multiple campaigns (email, whatsapp, call, events) in collaboration with sales.


Responsibilities:

  • Ideate & execute marketing campaigns for different teams at SAR Transport
  • Enrich all SAR Transport data at Account & Lead level with different dimensions to provide intelligence to the sales team
  • Develop content for email, blog, brochure & other marketing collaterals
  • Design nurture programs to better qualify leads for sales reach out
  • Define & identify ICP for different business verticals at SAR Transport
  • Handle all operations of the events, workshops & seminars conducted by SAR Transport for branding & lead generation
  • Work with our CRM to generate reports & dashboards that can be used for ABM strategies
  • Create web pages & landing pages on our CMS


Qualification:

  • MBA from top tier colleges
  • Minimum 2 years of business experience in logistics industry (MNC’s preferred)
  • Excellent written communication, research & presentation skills
  • Willingness for hands-on execution of innovative and multi-part event and lead generation programs.
  • Ability to create and implement marketing campaigns that use live events, seminars, digital advertising and social networking.
  • Ability to research and provide insights for structured & well defined problems
  • Advanced experience with Google sheets, docs, slides, Zoom to the extent of crunching huge amounts of data and visually representing insights.
  • Learnability quotient for new systems and platforms