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Territory Sales Officer

2 months ago

surat, India TCP Corps Full time
vJob title:Territory Sales OfficerTSOvDepartment:Sales vGeographycovered: Corporateoffice.vReports to:Territory Sales ManagerTSMvMatrix: AreaSales ManagerASM Regional SalesManagerRSM.vSummary:The TerritorySales Officer (TSO) plays a vital role in driving sales anddistribution of FMCG (Fast Moving Consumer Goods) products within adesignated territory. You will be responsible for building strongrelationships with customers achieving sales targets and ensuringoptimal product visibility andavailability.vKeyResponsibilities: Develop andimplement territoryspecific sales plans to achieve assigned salestargets for volume and value across all productcategories.Prospect and acquire new customers while maintaining andstrengthening relationships with existingaccounts. Managedistributor and retailer networks to ensure timely deliveriesoptimal product placement and appropriate inventorylevels. Conductregular market research to stay updated on industry trendscompetitor activity and customerneeds. Effectivelycommunicate the value proposition of company brands and products tocustomers acting as a brandadvocate. Planexecute and monitor promotional activities merchandising strategiesand instore displays to maximize salesimpact. Prepareaccurate and timely sales reports analyse performance metrics andidentify areas forimprovement. Managecustomer credit effectively and ensure timely collection ofpayments. Buildstrong relationships with key stakeholders across differentdepartments within thecompany. Ensureadherence to all company policies procedures and relevant industryregulations.vKey Results Areas(KRAs):1.Sales Growth:Achieve and exceed assigned sales targets for volume and valueacross all productcategories.2.Customer Acquisition &Retention: Develop and maintain strongrelationships with existing customers while actively prospectingand acquiring newaccounts.3.DistributionManagement: Effectively managedistributors and retailers to ensure optimal product placementinventory levels and timelydeliveries.4.Market Knowledge &Insights: Stay informed about markettrends competitor activity and customer needs to develop andimplement strategic salesplans.5.BrandAdvocacy: Champion the company brand andproducts effectively communicating their value proposition tocustomers.6.Trade Promotion: Ensure successful of promotionalactivities merchandising strategies and instore displays to drivesales.7.Sales Reporting &Analysis: Regularly prepare accuratesales reports analyse performance metrics and identifyopportunities forimprovement.8.CollectionManagement: Manage customer crediteffectively and ensure timely collection ofpayments.9.RelationshipBuilding: Build strong relationshipswith key stakeholders across different departments within thecompany.10.Compliance &Regulations: Ensure adherence to allcompany policies procedures and relevant industryregulations.vKey Performance Indicators(KPIs):1.Sales TargetAchievement: Percentage of assignedsales targets achieved (volume &value).2.New CustomerAcquisition: Number of new customeraccountsacquired.3.Customer RetentionRate: Percentage of existing customerbase retained.4.Distributor & RetailerPerformance: Inventory turnover rateorder fulfilment accuracy product visibility instores.5.Market ShareGrowth: Growth in market share withinthe assignedterritory.6.Sales ConversionRate: Percentage of leads converted intosales.7.Sales PipelineManagement: Value and volume of thesales pipeline.8.CollectionEfficiency: Percentage of ontimepaymentscollected.9.Sales Reporting Accuracy &Timeliness: Timely submission ofaccurate salesreports.10.Customer SatisfactionScore: Customer satisfaction ratingsbased on feedbacksurveys.vQualifications:Education:Bachelor s degree in business administration Marketing or a relatedfield (preferred).Experience:4 years of experience in FMCG sales (highlydesirable). Proventrack record of exceeding salestargets.Skills &Knowledge:Excellent communication interpersonal and negotiationskills. Stronganalytical and problemsolvingabilities. Abilityto build and maintain strong relationships withcustomers.Proficiency in Microsoft Office Suite (Word ExcelPowerPoint).Indepth knowledge of FMCG industry trends and bestpractices.Excellent time management and organizationalskills.AdditionalDesirable Skills:Experience in working with distributors andretailers.Experience in brand promotion andmerchandising.DesiredCertifications:FMCG Sales Certification (aplus).

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