The Hindu | The Hindu | Growth Product Manager

1 week ago

chennai, India The Hindu Full time

Role Objective:


We seek passionate professionals with strong problem-solving skills to drive the subscription business. He/she will work closely with internal and external stakeholders to achieve the desired business objectives.


Work Location: Chennai


Key Responsibilities:


● Drive subscription revenues (retention) for ePaper (The Hindu and The Hindu BusinessLine)

● Identify and implement new campaigns based on user journeys to drive conversions

● Work with Product and Marketing teams to manage campaigns, improve engagement, and drive conversions

● Map user journeys with actions to improve conversions from the existing user base and reduce paid user churn

● Understand the overall market and conduct user surveys to identify gaps in current service delivery mechanisms and user expectations, and identify opportunities to boost engagement/revenues.

Analyze subscriber and non-subscriber data and derive insights on user behaviour


Skills Required:


● B.E./B.Tech. + MBA from a reputed university or relevant entrepreneurial experience

● 3-6 years of overall experience, with at least 1-2 years of experience in driving revenues/subscriptions in a Marketing, Growth or Product Capacity

● Excellent problem-solving skills with a good eye for detail

● You love data, and you let data speak for you

● Some experience with Data Analytics tools and Marketing Automation platforms is a definite brownie point

● Strong people skills and the ability to influence people to get things done - This is critical as there are multiple stakeholders in the business



Interested candidates may forward their resume indicating their Current CTC / Excepted CTC and notice period: jebastin.anburaj@thehindu.co.in


Regards,

HR Team

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