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Growth Product Manager

1 month ago


Chennai, India The Hindu Full time
Role Objective:
We seek passionate professionals with strong problem-solving skills to drive the subscription business. He/she will work closely with internal and external stakeholders to achieve the desired business objectives.
Work Location: Chennai
Key Responsibilities:
● Drive subscription revenues (retention) for ePaper (The Hindu and The Hindu BusinessLine)
● Identify and implement new campaigns based on user journeys to drive conversions
● Work with Product and Marketing teams to manage campaigns, improve engagement, and drive conversions
● Map user journeys with actions to improve conversions from the existing user base and reduce paid user churn
● Understand the overall market and conduct user surveys to identify gaps in current service delivery mechanisms and user expectations, and identify opportunities to boost engagement/revenues.
Analyze subscriber and non-subscriber data and derive insights on user behaviour
Skills Required:
● B.E./B.Tech. + MBA from a reputed university or relevant entrepreneurial experience
● 3-6 years of overall experience, with at least 1-2 years of experience in driving revenues/subscriptions in a Marketing, Growth or Product Capacity
● Excellent problem-solving skills with a good eye for detail
● You love data, and you let data speak for you
● Some experience with Data Analytics tools and Marketing Automation platforms is a definite brownie point
● Strong people skills and the ability to influence people to get things done - This is critical as there are multiple stakeholders in the business
Interested candidates may forward their resume indicating their Current CTC / Excepted CTC and notice period :
Regards,
HR Team