Marketing Automation Specialist

1 day ago

gautam buddha nagar, India Oswaal Books Full time

Job Profile - Marketing Automation Specialist Exp- 3-8 yrs Location - Noida Sec 142 About the Role The Marketing Automation Specialist will play a crucial role in developing and executing marketing automation strategies that drive engagement and conversion. This position requires a blend of technical expertise and creative thinking to enhance our marketing initiatives. Responsibilities Develop and implement marketing automation campaigns. Analyze campaign performance and optimize for better results. Collaborate with cross-functional teams to align marketing strategies. Manage and maintain the marketing automation platform. Provide training and support to team members on automation tools. Qualifications Bachelor's degree in Marketing, Business, or a related field. 3+ years of experience in marketing automation or a similar role. Required Skills Proficiency in marketing automation tools (e.g., HubSpot, Marketo). Strong analytical skills and data-driven mindset. Excellent written and verbal communication skills.

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