Sales Professional

2 weeks ago

kollam, India beBeeBusiness Full time

Key Sales Position:Business Development for Institutional MarketsDrive the expansion of our frozen RTE foods into institutional channels. Develop and execute a comprehensive strategy to build relationships with key stakeholders, increase sales volume, and enhance market penetration.Key Responsibilities:Distributor Acquisition & Management:Identify, appoint & manage HoReCa-focused distributors across India.Drive monthly billing & SKU penetration via frozen patties/bites/snacks.Ensure distributors service restaurants, caterers, cloud kitchens & hotels effectively.Conduct chef sampling, menu trials & price negotiations.Maintain collection discipline and volume forecasting.QSR & Cloud Kitchen Business Development:Open doors with QSR chains, regional fast-food chains & cloud kitchens.Engage national procurement heads, central kitchens & sourcing teams.Drive trials of patties, bites, nuggets & new SKUs.Pitch customized SKUs for QSR needs where relevant.Export Market Support:Share intelligence on distributors/ethnic stores/food service importers.Assist export team with samples, documentation handover & product presentations.Help align local product specs to international customer needs.Ideal Candidate Profile:Must-Have Experience:4–12 years in Institutional / HoReCa / QSR sales.Strong distribution network in North/West India (especially Gujarat).Worked with frozen foods / dairy / bakery / RTC / meat / parathas.Hands-on with chef demos, sampling & menu trials.Understanding of cold chain & supply chain coordination.Preferred Background:Experience working with or selling to: distributors supplying restaurants/caterers/cloud kitchens, QSR chains (national or regional), hotels, banquets & corporate kitchens.Existing contacts in QSR procurement or cloud kitchen founders.Exposure to export markets (even basic knowledge is a plus).Candidates with experience driving functions at companies like McCain, HyFun, Vista, ITC Master Chef, Veeba, Godrej Tyson, Prasuma, Zorabian, Tasty Bite, Rebel Foods, or renowned Cloud/Central Kitchens will be preferred.

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