Quantiphi | Partner Marketing Leader
4 days ago
Role : Global Partner Marketing Leader - Google Cloud
Experience Required : 10+ years
Location : Bangalore / Mumbai
We are seeking an energized, experienced Global Marketing Manager to help create our messaging, drive GTM programs, and craft unique value propositions both for direct customers and Google Cloud employees.
The successful candidate will lead Quantiphi’s marketing activities supporting Quantiphi’s Google Cloud global business and strategic marketing initiatives. He/She will develop and execute strategies and tactics to foster relationships with Google Cloud employees, direct customers and help our sales teams by providing insights into markets, verticals and prospects, drive brand awareness, and build preference for Quantiphi. Activities will span all areas of marketing, including integrated marketing, Lead Generation campaigns, ABM, content strategy, PR, AR, events, brand, digital and market research.
This individual should have experience in B2B marketing and customer-facing roles as well as with and to Google Cloud. Marketing communications, campaign management, lead generation, sales support and event management experience are extremely valuable. The candidate must be familiar with and excited about technology and solutions, and executive presence is key.
The Global Google Cloud Marketing Leader is a highly visible position within Quantiphi. They will be responsible for managing key relationships with our Google Cloud leadership team, as well as collaborating across the Quantiphi business and other internal teams including industry, vertical and shared-services marketing teams.
Responsibilities:
Lead and Own the Google Cloud Partner marketing initiatives, expansion roadmap and global brand presence.
Work closely with Google Cloud Partner marketing manager to draft and execute marketing programs.
Strategize and execute joint marketing campaigns and demand generation programs.
Build and optimize a calendar of event-related marketing activities.
Develop and maintain excellent rapport with the Google Cloud BU team at Quantiphi
Design and program manage multiple and simultaneous marketing programs.
Manage co-marketing budget to optimize the impact and results on the identified marketing programs.
Provide support for marketing initiatives including collateral production and approvals, customer stories, press releases, videos, and social media materials.
Lead recurring marketing team calls with Google Cloud Partner and the Quantiphi team.
Responsible for campaign reporting to measure effectiveness and pipeline impact.
Manage winwire, newsletter and other marketing communications to the Channel Google Cloud Partner channel.
Nurture leads through an optimal marketing communication mix.
Track the performance of all marketing campaigns and collaterals.
Maintaining websites content and analyzing web and social stats.
Qualifications:
Previous experience as Partner marketing for Google Cloud preferred but not mandatory.
Experience managing a high-performance team.
Exposure and experience in the partner marketing role.
Bachelor level degree with a marketing focus. MBA desired.
Keen understanding of the Channel Google Cloud Partner ecosystem and running Google Cloud Partner specific campaigns.
Excellent understanding of integrated marketing activities – from Digital and sponsorships to direct marketing and events.
Experience executing complex marketing programs and events.
Experience developing and executing paid and organic marketing campaigns, including audience segmentation, goal creation, and measurement.
Data driven, results oriented marketer. Ability to collaborate with multiple internal and external stakeholders to drive business results across a shared vision.
Experience using marketing automation tools Ability to set priorities and work both independently and collaboratively.
Ability to handle multiple projects simultaneously while remaining flexible and consistently meeting deadlines in a fast-paced environment.
Experience managing budgets and complex schedules.
Comfortable working in a fast-paced environment.
Exceptional interpersonal, verbal, and written communication skills.
Educational Qualification(s):
MBA with specialization in Marketing or Bachelor’s degree in Business, Marketing, or related areas. With the right kind of experience, we are open to considering alternate educational backgrounds
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