LEAD School | Zonal Strategy
1 month ago
About us:
Sumeet Mehta and Smita Deorah co-founded LEAD School in Mumbai in 2012. We
partner with Private K-12 Schools across the country and visibly improve their learning
outcomes, their operations, and their enrolments. Our mission is to empower India by
making an excellent education affordable and accessible to every child. We do this
through an integrated education system that brings together world-class curriculum
and pedagogy, developed after years of research and analysis of successful school
systems across the globe, with a multi-modal framework, delivered seamlessly
through tech.
LEAD is the market leader and the fastest-growing school Ed-Tech company in India.
Our mission is to provide excellent education to every child. LEAD has seen rapid
adoption - growing 13X over the last two years - with its products impacting 9000
schools across the country. It is still early days, with the company at less than 5%
penetration and aiming to get to 60,000 schools as clients by FY28. LEAD is a
value-driven organization with Integrity, Growth Mindset, Being the Cause, Courage,
Empathy, Excellence with velocity, Live the mission & Customer Centricity & We are a
Tribe as its core values.
LEAD recently acquired the Pearson K12 business in India, , the world’s leading learning
company. With this acquisition, LEAD now has a wide product portfolio that can
empower learning in a wide range of schools.
Vision:
By 2028, LEAD will provide propulsive learning to 25 million students across 60,000
schools in India. Propulsive learning builds confidence to succeed in life, on par
with their peers from top-ranked schools in India. And this confidence is built on the 5
skills of conceptual understanding, thinking skills, communication skills, collaboration
skills and exposure - something that their local school cannot provide. By building
confident children, we build a confident India.
School Ed-Tech:
LEAD is the leading school ed-tech company in the country. While most consumer
ed-tech has been focused on supplemental education, outside the formal school
system, LEAD is transforming in-school learning. There are approximately 270 million
school going students in the country, each spending 6+ hours everyday at school. The
opportunity to impact core education and student learning outcomes here is much
larger and deeper. Within this, LEAD is focused on the affordable private school
segment, where quality of teachers and curriculum is severely lacking.
LEAD is doing this at scale through an integrated tech-backed solution. We empower
schools with the tools and resources that transform them into centers of excellence.
Our enhanced performance monitoring tools, dedicated lesson plans and
tech-based solutions enable educators to provide students with the best of
education.
LEAD has a proven track record of outcomes across all stakeholders – students,
teachers, parents and schools. For students, our multi-modal way of teaching and
personalized learning by understanding their areas of improvement has reduced
learning gaps and improved scores significantly. For teachers, we simplify their lives
through tech based solutions that enable better monitoring of student performance
and tracking of classes while upskilling them through workshops with education
experts and continuous feedback. For parents, we enable higher visibility into their
children’s performance and content that they are exposed to through a dedicated
module on the student app. For schools, along with the execution of our education
framework, we also provide marketing, admission and administrative services to
simplify their operations and improve their commercial standing.
INVESTORS:
Lead School has raised a total of US$166 Million in funding through five rounds. Key
investors include Elevar Equity, Westbridge Capital, and GSV Ventures. In Jan 2022,
LEAD raised $100 M (Series E) led by Westbridge Capital and GSV Ventures.
KEY METRICS:
§ ARR between US$60-70 M
§ 9,000+ schools
§ 100K teachers and 4 Mn students
Purpose of the Job
The Zonal Strategy & Operations Manager will work closely with the respective Zonal
Leader of the Growth Team with an aim to drive new schools and channel partner
acquisitions. The Zonal strategy role will bring to the table a strong understanding of our
customers via his/her on ground connect with field teams & customers and help feed that
to Central strategy teams, to devise zone specific programs where need be. He/she will
also be the SPOC for the Zone as far as driving monthly business priorities are concerned
within their respective zones.
Key Responsibilities:
● Develop annual business plans in partnership with Zonal Heads & Central Strategy
teams, to deliver on the business goals for the respective zone
Work cross functionally with Zonal Operations team & Central Strategy teams to drive
business priorities as per annual calendar in respective market
● Be the point person for the Zonal heads ensure teams are in absolute sync with
respect to what & how of business priorities
● Deployment of monthly priorities to field teams and ensuring execution on ground
through regular follow ups, school visits
● Meet the customers and bring key insights to the table to devise any zone specific
programs required to deliver on business objectives
● Competition analysis & update: Keep eyes and ears close to the ground & bring any/all
competitive insights to the attention of key stakeholders
● Lead all zonal reviews (Prepare, analyze and present )
● Key Stakeholders: Zonal Heads, Central Strategy Teams
Travel: Yes, within the Zone
Essential Experience/Skill/Knowledge:
● BE/ MBA from Tier 1/2 institute.
● 2-3 years relevant working experience in Customer Strategy & Planning, Channel
Marketing in the B2B industries. (This is not a Marketing role)
● Experience in relevant field sales or trade marketing (spaceman) experience.
Desirable Experience/Skill/Knowledge:
● Demonstrated knowledge of industry (education is desirable), local market & B2B
business operations.
● Strong influencing skills for both peers and stakeholders to represent CBD needs.
● Analytical skills & ability to analyze multiple data points to take business decision
● High on ownership, strong problem solving ability and bias for action
Location: Delhi/NCR
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