Senior Business Intelligence Specialist

4 days ago

salem, India beBeeDataDriven Full time

Job DescriptionAs a Senior Data Analyst, you will spearhead research activities such as earned media analysis, social listening, influencer identification, data modeling, and predictive analytics to support the agency's new business efforts.You will collaborate with several account teams within the agency providing counsel as needed on various research and analytics needs of the agency's clients. This opportunity allows you to work alongside the Chief Technology Officer based in New York, NY, on innovative Consumer, Technology, and Healthcare-related client accounts.The ideal candidate is a digital native with deep expertise in and passion for data visualization and storytelling, statistics, web analytics, social media analytics, and connecting the dots back to business objectives. Your work will help define business strategy for projects and clients and play a significant role in the growth of the agency.Key Responsibilities:Collaborate with global Emerging Technology & Analytics team colleagues in research projects pertaining to new business or client mandates involving sourcing, analysis, and reporting of data and insights tied to concerned business objectives.Deliver market and audience intelligence, including social and digital landscape analysis, audience behavior analysis, sentiment analysis, keyword research, search performance, and competitor analysis.Build measurement frameworks, set up searches and dashboards using Boolean queries, and develop client-facing insights and reports.Required Skills and QualificationsBachelor's Degree in Business Analytics, Computer Science, Marketing, Psychology, or Advertising preferred.A minimum of 4 years of agency or in-house experience in a data or research analyst role.Experience and expertise with writing complex Boolean queries and operating data and media analytics tools.Expertise in Excel, Google Sheets, Google Analytics, and one or more contemporary data visualization platforms along with SQL.Proficiency in AWS, Python, R, and any other statistical computing or functional programming language is a major plus.Excellent problem-solving, creative thinking, general modeling, and data processing skills.Strong project management skills, self-starter, ability to adapt and multi-task, and a proven track record of delivering quality and accurate results in a fast-paced and high efficiency agency environment.Extremely strong verbal and written English language communication skills.,

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