Chief Growth Officer

10 hours ago

bangalore, India beBeeDigital Full time

Lead Digital StrategistThis is a high-performing Lead Digital Strategist position based in India, responsible for driving full-funnel digital performance while evaluating and integrating AI-powered tools to scale growth and improve personalization.The successful candidate will drive measurable impact by building and executing a scalable global digital acquisition strategy to exceed MQL, trial, and pipeline targets.Digital Performance Strategy & Innovation:Build a data-driven approach to optimize content creation, media targeting, personalization, and campaign optimization across SEM, SEO, Paid Social, Website Acquisition, and Trial Engagement Marketing.Champion the adoption of emerging technologies (e.g., AI-powered SEO tools, predictive analytics, generative content) to drive competitive advantage and scalability.Lead experimentation frameworks across the full funnel — from visit to conversion to pipeline.Channel Leadership & Optimization:Manage and mentor channel experts across Paid Search, SEO, Paid Social, and Web Engagement to achieve maximum ROI and efficiency.Oversee multi-platform execution (Google Ads, Performance Max, LinkedIn, Meta, Programmatic, etc.) to drive trial and conversion outcomes.Partner with creative and content teams to leverage AI for scalable, brand-aligned assets and messaging.Lead ethical first-party data strategy to enable privacy-first personalization across channels.Planning & Budget Ownership:Develop and execute quarterly and semi-annual plans for all digital demand channels to maximize pipeline impact.Deliver performance-driven plans to leadership, track utilization, and optimize investments to ensure maximum ROI.Use predictive analytics and real-time insights to dynamically reallocate spend for optimal results.Analytics & Performance Insight:Define KPIs and success metrics for digital programs; work with Marketing Ops and Analytics to deliver insightful dashboards and reporting.Drive cohort, funnel, and attribution analysis to optimize performance and trial-to-paid conversion.Translate data into actionable insights to improve spend efficiency and pipeline contribution.Cross-Functional Leadership:Collaborate closely with Product Marketing, Web, Creative, and BDR teams to ensure full-funnel alignment and seamless workflow.Act as the senior-most digital marketing leader in India and key contributor to global demand strategy.Partner with RevOps, Martech, and Data teams to shape a forward-looking marketing tech stack.

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    bangalore, India beBeeStrategist Full time

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