Lead Generation Specialist

EXL is hiring for the position of Sales Development Representative - Inside Sales Shift: Starts from 2 PM Work Type: Hybrid Minimum Qualification: Bachelor’s degree or equivalent required. Experience Required: Experience in UK & EU markets Industries: Retail, CPG, Manufacturing, Energy & Utilities, Hi- Tech, CME, Travel and Logistics Domain Experience: Analytics, Digital Operations, Digital Transformation, F&A Experience in Inside Sales & Lead Generation Job Requirements: Comfortable with a 2 PM start time Comfortable with cold calling To Apply: Interested candidates can share their resumes along with the following details to charu.gupta@exlservice.com : Current CTC Expected CTC Notice Period Location Preference - Noida/Pune/Gurgaon/Chennai/Bangalore Experience in Inside Sales and Lead Generation Availability for a 2 PM shift Comfort with Cold Calling Experience in UK & EU markets (please specify) Industry experience (specify areas where you are most confident in generating leads) Domain experience (please specify): Analytics Digital Operations Digital Transformation Services & Solutions Job Summary The Sales Development Representative (SDR) will play a pivotal role in both outbound and inbound prospecting efforts within the EXL Growth Office. The SDR will work closely with the sales team to identify new business opportunities and contribute to the company’s growth strategy. This role involves account and contact research, sales outreach, collaboration with sales leadership and representatives, and coordination with marketing. Key Responsibilities Outbound Prospecting: Collaborate with the sales team to identify target accounts and contacts Execute, monitor, and track outbound sales campaigns by line of business and market Use a consultative approach to understand prospect needs and communicate the unique value of EXL’s offerings Inbound Prospecting: Qualify inbound leads generated through marketing efforts Respond to inbound emails promptly and transition qualified leads to the sales team Market Research: Conduct periodic research to understand prospect priorities Utilize tools such as ZoomInfo, XIQ Insights, and other Salesforce-integrated platforms Messaging Development: Create and refine call scripts tailored to specific industries and value propositions Develop targeted messaging by line of business and persona to align with brand positioning Collaboration & Communication: Foster collaboration across sales, marketing, and other cross-functional teams Share insights and feedback to improve messaging and outreach strategies Reporting & Analysis: Use CRM tools to plan and track activities, update prospect data, and generate performance reports Analyze call data to identify trends and areas for improvement Qualifications Bachelors Degree or equivalent required. 5 years of experience in Inside sales, Business Development or similar role, preferably in analytics, digital operations and digital transformation domain. Knowledge & Skills Specialized knowledge and skill requirements to perform this job including certifications, licenses, etc. Prior experience in any of Retail, CPG, Manufacturing, Energy & Utilities, Hi- Tech, CME, Travel and Logistics industry is advantageous. Strong relationship building skills and effective communication and presentation abilities. Ability to collaborate effectively with cross-functional teams, especially with Sales. Familiarity with CRM software (e.g., Salesforce), sales engagement tool (e.g. (SalesLoft, Outreach, Groove, etc), research tools, and proficiency in Microsoft Office.