Growth Strategy Specialist

1 week ago

Gandhinagar, India beBeeMarketing Full time

Objective:Spearhead strategy and execution to engage our ever-growing user base, focusing on growing revenue from users who have not previously chosen our offerings.This role requires expertise in industry-leading CRM and marketing automation platforms such as SFMC/CleverTap.Own quarterly planning and revenue targets, developing detailed campaign deployment plans for growth initiatives.Collaborate with creative teams, operations teams, analytics teams, business teams, and tech/engineering teams.Understand consumer behavior to formulate content and segmentation strategies.Conduct experiments on user segmentation and personalization, identifying wins for broader implementation.Maintain a balance between growth and user experience for long-term growth.Requirements:Required qualifications include a bachelor's degree in marketing or a related field. The ideal candidate has 4-7 years of experience in CRM and strong data and analytical skills.Equal Employment Opportunities: Emeritus provides equal employment opportunities and prohibits discrimination and harassment without regard to various protected characteristics.

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